150 N. Riverside

150 Media Stream

A groundbreaking public art installation with infinite generative content

Chicago’s iconic 150 North Riverside boasts a stunning, 127-foot-wide award-winning LED lobby installation, brought to life by my team at Leviathan. Our expert artists and engineers crafted an intelligent content system that continually evolves, reflecting the city's pulse in real-time.

Unlimited content possibilities

Our team designed and programmed 11 unique generative programs. Each program seamlessly interacts with algorithms and live data streams, resulting in an ever-evolving library of visual experiences that continually surprises and captivates visitors.

The installation seamlessly adapts to the ebb and flow of the city, responding to seasonal shifts, real-time weather conditions, user-generated content, and the passage of time. A user-friendly web-based CMS and scheduling system empower curators to effortlessly curate a fresh and engaging experience.

Pioneering Public Art Installation

In addition to the base library of content - we built a backend that allows contributing artists to produce work for the bespoke canvas. It is a living, breathing public art installation. 150 Media Stream is the first digital media public art installation of its kind.

150 Media Stream continues to feature established and budding artists. To see current and upcoming features, please visit https://150mediastream.com/.

Awards

Global Design Merit Award, Society for Experiential Graphic Design

2018

Best Experiential Interactive Installation, Motionographer

2017

FWA of the Day, FWA

2017

“This one-of-a-kind Chicago installation and its artwork combine to express global ideas in original ways with each passing second. The results constantly, seamlessly deliver something beautiful, powerful and new... and that is exactly what we were hoping for."

-Anthony Scacco, Executive Vice President for Riverside Development

Behind the Scenes

The scale of the installation is massive. This and the unique shape of the LED blades create a canvas ripe for innovation.

Site visit during construction

On-site installation and testing

Credits: 

Client: Riverside Development, 150 N. Riverside

Creative content concept and production: Leviathan/Envoy (Ellen Freifeld as Senior Producer)

Custom Content Management System and system playback: Leviathan/Envoy

AV Design and Installation: McCann Systems

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